Web Design

Just as a shop needs to be organized, a website needs to be properly organized too. The arrangement of the products or presentation of the service needs to be mentioned in an organized way in the shop as well as the website. This directly refers to the navigation as well. The website layout should be well organized to facilitate easy navigation. This means that the visitor should be easily and quickly able to find what he/she is searching for. If the shop is not well organized it will have a negative impact on the visitor. The same case applies with a visitor visiting any website.
An online presence has become indispensable for every company – to lead its competition and to secure a dominant position in the industry. Good web design is necessary for the making of a successful website. It’s not only important to reflect the business strategy of a company through its website but, it is equally important to engage your potential customers and partners into conversation. Your website is the single most effective marketing tool that you have.

We design unique, search engine optimized, and easy-to-use websites. All websites are not successful at generating sales and revenue. An attractive and appealing web design is equally important as the quality products or services offered through the website. The Internet has redefined the way we do business and your website is the gateway to these business opportunities.

Web Development

Why Word Press?

Having a website with a Content Management System (CMS) is necessary. To stay competitive, we recommend our users to consider moving their website to a WordPress platform. WordPress is an award-winning Open Source Content Management System (CMS), which means it’s an application that allows you to manage and edit the content of your website through a login in the user-friendly back end admin, and you do not require knowledge of HTML code. If you are looking to take charge of your website, a simple yet effective option would be to have CMS. WordPress is used by over 13% of the 1,000,000 biggest websites including The New York Times, CNN, Ebay, Nasa, and Yahoo, and many more.

Stats and Analytics

Google Analytics is an essential, free tool to help analyze your company’s website or blog traffic, subscriber count, and keyword optimization, as well as additional trends.

It tells how many times your articles have been hit so you can customize your message pertaining to what your visitors are most interested in.

Not only can you track how your website is performing, but also track your email campaigns to analyze what ideas are more effective.

Graphic Design

Graphic design is not just about style. It’s about finding the best way to communicate your message. We’ll help you produce materials that speak to your audiences in strong and clear ways: from branding and stationery systems to direct mailers to annual reports and corporate brochures. We develop strategic communications pieces that reflect your brand’s personality.

Design plays a pivotal role in defining corporate images, enhancing customer experiences and evoking emotional feelings about services or products. Our design work can be geared to match your existing brand image, or we’ll help you to define a new look for all your communications with a complete corporate identity.

The two main purposes of a professionally designed piece are to attract attention and provide information to potential customers. Our goal is to produce a consistent look throughout all of your materials, to ensure customer identification and branding of your product.

Printing Services

We are pleased to offer printing services for your convenience. We will gladly prepare your files and order any items you need to promote your business.

Prices do not include standard U.S ground shipping. Faster shipping options are available at an additional charge. Get a free quote for your printing project! Fill out our free Estimate form and tell us what you have in mind.

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Identity & Branding

At Green Pencil Media, a lot of the work we do involves helping businesses create strong brands. Whether we are creating an identity for a new company or broadening the scope of an existing one, we strive to create simple, efficient and long-term solutions. Consistency, memorability and uniqueness are the three main factors that will ultimately set your brand apart from your competitors.

While you cannot control a person’s perception of your brand you can influence it by communicating the right messages about your products and/or services in clear and consistent ways. Our Branding Services includes, logos, letterheads, envelopes and business cards.

Marketing

Marketing is everything your company does to acquire, grow and keep customers. It’s also everything you do to create, change and affect perceptions about your company, your products and your services. We offer traditional marketing methods, but also apply a modern approach in the age of technology. We strongly recommend engaging with customers to learn about their needs to offer a better product.

Green Pencil Media works with clients to improve all aspects of marketing – whether we’re helping you with your strategic planning, or solving a specific challenge – we’re committed to offering our clients an integrated approach, based on facts, needs and opportunities.

Internet Marketing

After taking a comprehensive look at your brand, we can help you turn goals into email campaigns that communicate, interact and meet your business objectives.

Design, deliver, track and manage your email marketing campaign. We offer a variety of customized products to suit your advertising and marketing needs. Here is a partial list.

Email marketing can be an extremely effective way to communicate with a diverse database of contacts:

• send targeted advertisements for new services or products
• distribute company newsletters, coupons or special announcements in a more exciting and traceable manner
• send “e-vites” for your next meeting, sale or event
• promote brand awareness
• encourage repeat website visitors

Email marketing has the advantage of being less expensive and more measurable when compared with other viral marketing alternatives.

Social Media

Aside from having a great looking professional website, keeping an open communication with your audience is just as important. As the Web grows increasingly social, so should your business.

Green Pencil Media specializes in helping you tap into, initiate, and sustain engaging online conversations with your customers. Our social media consulting services build the foundation not only for greater online visibility, but also for richer social dialogue that’s guaranteed to make a direct impact.

We offer a comprehensive set of social media services that are designed to show you where people are talking, what they’re talking about, where and how you can best get involved.

Our websites focus on keeping that dialogue open with social media features. Social Media expands your outreach to a vast online audience and allows you to interact with your visitors through online conversations.

These features include:

1. social media networks
2. feeds
3. blogs
4. assets like photos and videos

Banner and Display Ads

We can help create display ads, aka banner ads, and make recommendations as to where best to market them. We will also be sure Google Analytics is installed on your site so you can see your ROI and know exactly how much traffic that ad is bringing you… a great help for measuring conversions of prospects into clients.

Power Point Presentations

We create stunning Power Point presentations that stay consistent with your company’s branding. We work with clients of all sizes to produce professional presentations. Our services include presentations for: